The good, the bad and the awful – how business reacts to online reviews
theconversation.com
With the start of August comes the time to book holidays - how important are reviews and how do businesses react to them?
  • NeoNachtwaechter@lemmy.worldEnglish
    131·
    3 months ago

    However, the rise of fake reviews is a growing concern. […]
    1.3 million reviews were flagged as fraudulent and subsequently removed.

    Falls short…

    That amount of fake reviews has been created by businesses, too. It is one more way how businesses react to reviews.

    After you received a bad review, buy yourself 1000 good ones to polish it all up. If your competitor gets good reviews, throw some bad ones at him.

    • Aisteru@lemmy.aisteru.chEnglish
      8·
      3 months ago

      That’s why I don’t give any meaning to reviews, and hate when businesses push for you to leave them “5 stars on XYZ”. I don’t think it’s often legit