Ahh, may they join Netflix in their journey to 0% then negative revenue. These corporations look at their subscribers with disdain and assume no matter what they do, subscribers will be dumb enough to be treated poorly and still pay them. Netflix is losing subscribers who pay $16 - $20 and replacing them with those that pay half as much. Then they shout from the rooftops that they are gaining subscribers. They’ve set their trajectory towards their doom. Watching them all burn will be great.
Ahh, may they join Netflix in their journey to 0% then negative revenue. These corporations look at their subscribers with disdain and assume no matter what they do, subscribers will be dumb enough to be treated poorly and still pay them. Netflix is losing subscribers who pay $16 - $20 and replacing them with those that pay half as much. Then they shout from the rooftops that they are gaining subscribers. They’ve set their trajectory towards their doom. Watching them all burn will be great.
Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die. I call this enshittification, and it is a seemingly inevitable consequence arising from the combination of the ease of changing how a platform allocates value, combined with the nature of a “two sided market,” where a platform sits between buyers and sellers, hold each hostage to the other, raking off an ever-larger share of the value that passes between them.[2]
I first read the enshittification post during the Reddit blackout. It’s on point.