Social media users probably won’t read beyond this headline, researchers say | Penn State University
www.psu.edu
In an analysis of more than 35 million public posts containing links that were shared billions of times on the social media platform between 2017 and 2020, the researchers at Penn State found that around 75% of the shares were made without the posters clicking the link first. Of these, political content from both ends of the spectrum was shared without clicking more often than politically neutral content.

A new study of 35 million news links circulated on Facebook reports that more than 75% of the time they were shared without the link being clicked upon and read

  • Fleur_@lemm.eeEnglish
    2·
    4 hours ago

    I feel like 90% of people will only look at the first part of a thing tho.

    Book titles get read more than the book

    Movie posters get seen more than the movie

    Album covers get seen more than the album gets listened too.

    I did just pull all of this out of my ass though

    E: having read the article they’re talking about sharing an article not just reading it which would be different since I don’t think many people recommend other media they haven’t consumed