Sitting through minutes of advertisement is not going to make me want to buy your product if I start mentally associating your product with frustration and annoyance.
The thing is, we all like to think we’ll do this, but our frustration just gets mapped on to YouTube itself. In 6 months, after the specific frustration has long passed, the influence of that ad will still be there, and who you’ll remain wary of is YouTube.
The thing is, we all like to think we’ll do this, but our frustration just gets mapped on to YouTube itself. In 6 months, after the specific frustration has long passed, the influence of that ad will still be there, and who you’ll remain wary of is YouTube.