I like my Breitling SO package the most because it came with a really nice leather travel case that was inside the stupidly large box all nice watches come in. The leather travel case is great. When I sent it in for service they sent another travel case for shipping which is also useful, though not as nice as the leather one it came with. My Rolex box was kinda meh by comparison, no travel case, and the little green pouch for service visits is not on the same level as Breitlings travel case they give you.