Their dials are just so… bland. It’s always black and white and minimalist to a fault. Like there’s nothing interesting. Even Nomos has splashes of color here and there and play on typography. For example Nomo’s simplest watch - Tangente, has a slight splash of color with blue hands. Other minimal dress watches usually differentiate with dial finishing - like with sunburst or a textured dial. But nope, Sinn design language is just: stainless steel, pure black, sans-serif numbers, and white indices. That’s it. Yet they are super loved in here. Help me understand?

I am a Texan in Germany. Not many Sinn’s catch my eye but I live very close to their showroom and factory. I purchased a watch during Covid and they were the most helpful sales people ever. They let me try on everything I could imagine. Top notch customer service.