“We recognize that, in some ways, the decline of cable has disproportionately impacted the NBA,” Silver told Kendall Baker of Yahoo Sports AM. “Our young audience isn’t subscribing to cable, and those fans aren’t finding our games.
But there are still roughly 65 million homes in America that are consuming sports in a very traditional way, and even more people on network TV. Is that declining? Yes. Is that going away anytime soon? I don’t believe so. So we want to be on all of those platforms.”
It’s absolutely affected MLB and NHL in the same ways, except those leagues have done better to counter it. They’re more attendance driven AND they haven’t allowed people to feel like the regular season doesn’t matter.
Wasn’t nba attendance super high last year? I mean you don’t want them building new arenas to up attendance numbers lol