Hello dear community,
I am an expert in a niche field (CAD software in Industrial Engineering) and have decided to take the leap and go independent. I am selling my services as a consultant.
I have a couple of initial prospects from my network but even if they pan out I know they’re not sustainable long-term. I need to acquire clients.
How would you build such a sales funnel? I started generating content (writing blog posts on key topics).
Google Ads, LinkedIn Premium? Any recommendations?
I still thinking defining your unique value and core messaging and then writing or producing blogs, videos, social posts and sharing them in the community where your best prospects hang out is the most cost effective way to grow. https://keithnewman.substack.com/