Basically, I was going through a financial crisis when I got this client. I live in India and my client is from the USA. They are a company selling cookies and cupcakes. The elite kind. I make content for all their social media and also handles them. I am a graphic designer primarily and the social media handling job was a side gig that I picked on in the company. I’ve been doing it for two years now so learnt pretty much a lot about it. They make me post at least 20 stories every day and 4 posts including a reel. I create all the content and don’t take a leave. They pay me 800$ per month. I am charging the same for my other clients also but they require only 4 posts a week and few stories which is not a bother. Anyway my primary client is asking me to cut down my payment. I would rather let them go honestly. But they are not agreeing with me when I tell them that I am their cheapest option. It had me wondering if social media management is that cheap in the USA? Enlighten me.
I have an “out of the box” solution:
Raise your price!
When your contract is about to end, let them know the price has increased to level set with the market. Even at 50% higher, you are still under market, so you can comfortably charge higher. They don’t have any other options if they want the same level of effort.
Now you have two outcomes:
If (1), you win. You can distribute the work to another person on your team and continue to grow the business.
If (2), you still win because you can now confidently drop a client who has clearly been a productivity drag on you, limiting growth (at 20 stories and 4 posts a day there’s not much else one can do).