AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.

    • the_ocs@lemmy.world
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      10 months ago

      First they came for the influencers, and I did not speak out, because I’m not an influencer…

      • BrianTheeBiscuiteer@lemmy.world
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        10 months ago

        Give them some talent and they’re essentially movie actors. It’s just another form of entertainment and as little as I care about influencers this won’t stop with them. Anyone that appears on camera is fair game to be replaced.

        • SnipingNinja@slrpnk.net
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          10 months ago

          Coz influencers can be people lucking into it, with AI influencers it’s mostly going to be brands cutting out the middlemen and making more money and reducing any chance of people receiving consequences of their actions as they can just delete that AI influencer and create a new one, whereas any human influencer will suffer the consequences even if very little for their actions

          • Flying Squid@lemmy.world
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            10 months ago

            What makes you think they can’t (and don’t) just fire a human influencer and hire a new one whenever they feel like it now?

          • Riskable@programming.dev
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            10 months ago

            Whoah there: Who says AI influencers aren’t the result of individual’s honest work? You don’t need an entire data center of computers to make your own AI influencer!

            Don’t assume there’s a corporation behind every AI persona. It could just be one guy with a lot of VRAM getting creative with prompts in his parent’s basement.

            • Telodzrum@lemmy.world
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              10 months ago

              Well they are products of the tech industry, so they are inherently not honest or ethical.

              • ClamDrinker@lemmy.world
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                10 months ago

                Ah yes. Like that damn internet and those cursed devices people use to access it. Anyone using those is inherently not honest or ethical.

                • Telodzrum@lemmy.world
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                  10 months ago

                  The internet is the worst mistake in human history. I’m surprised you’d use that as your example.

                  • ClamDrinker@lemmy.world
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                    10 months ago

                    No worries my fellow unethical dishonest internet-using homie. It’s not like nuance exists and things can be both good and bad. Everything is black and white, after all.

          • Smoogs@lemmy.world
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            10 months ago

            Right cuz blaming lobbyists and ad campaigns… that’s totally worked out for tobacco, guns, pharma and vehicle companies looking to shirk any accountability.