• katy ✨@lemmy.blahaj.zone
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    1 year ago

    Things are going great, Linda

    Also can news outlets please stop referring to Twitter as X? X is the stupidest name I’ve ever heard.

    • iegod@lemm.ee
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      It’s the official name so the news is obliged. Your brain can handle this detail I’m sure.

      • FlumPHP@programming.dev
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        1 year ago

        Yeah, it’s just like when Prince changed his name. The media will just keep going “X, formerly known as Twitter” forever.

        • liv@beehaw.org
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          1 year ago

          Prince changed his name to an unprinteable character so they had no choice.

          As I recall, some of the media used the short form TAFKAP (the artist formerly known as Prince).

          As for xtwitter, I vote for FKT. Pronounced as a word.

    • reric88🧩@beehaw.org
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      1 year ago

      X is really dumb, and I’m not a fan of Twitter personally… But twitters reputation shouldn’t be completely obliterated because of who now owns it. Not that it matters, I guess, because there’s no way people don’t know X was once Twitter.

      So I don’t know, guess I don’t care either way. But X is dumb.

  • Elephant0991@lemmy.bleh.au
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    1 year ago

    Spokespeople for NCTA and pharmaceutical company Gilead said that they immediately paused their ad spending on X after CNN flagged their ads on the pro-Nazi account.

    Alt-speak: we only care if the media report that our ad placements were next to questionable contents.

  • ArugulaZ@kbin.social
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    1 year ago

    X: Definitely no hate speech here! Nope, you’ll never find it! Those watchdog organizations are all full of crap!

    Wait, we lost another sponsor? For what again? Uh oh.

    • ahornsirup@artemis.camp
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      1 year ago

      Not yet. It’s the inevitable outcome of tolerating Nazis on your platform but it takes time, especially with a userbase as large as Twitter’s.

  • Fizz@lemmy.nz
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    1 year ago

    Is there a link to the picture of this ad next to nazi content. I couldnt find it in the article.

    Edit: I found the sources of the tweets thanks to a comment below. Here is the tweets the ads appeared next to.

      • ArtZuron@beehaw.org
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        1 year ago

        Does the distinction even matter in this context? Neither is good and neither should be permitted.

        • Asymptote@lemmy.dbzer0.com
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          1 year ago

          Whether it was fascist or not matter because the word has lost its meaning. Could be something fairly innocuous really.

          neither should be permitted.

          lol yeah sounds totally righteous to dictate which opinions others should have

  • snowbell@beehaw.org
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    1 year ago

    Why do people assume that brands explicitly endorse everything their ads run next to? Do they think companies are purposely seeking out these bad people to run their ads next to? I never got the whole not wanting your ads next to questionable content thing.

    • wrath-sedan@kbin.social
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      1 year ago

      I’m no expert but I think it’s the same reason ads are full of hot people: association. If you see an ad for a Baconator enough times next to a neo-Nazi spewing hate speech you’re going to start to link the two in your mind.

      • Gormadt@beehaw.org
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        1 year ago

        Yep it’s the association for sure

        But also a factor (for those that know) is that companies will pay for their ads to run to specific demographics of people based on the data that a advertising platform (Twitter, YouTube, Tinder, Facebook, etc) has gathered to determine specific things about you as a person.

        It’s the whole concept behind targeted ads. You pay for eyes that will see it and are more likely to purchase your products due to that demographic data. Or at the very least, view your website for traffic that can be used to harvest more data about you so that it can be sold to other companies.

    • jarfil@beehaw.org
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      1 year ago

      Why do people assume that brands explicitly endorse everything their ads run next to?

      Where by “people”, we mean “individuals with so little critical thinking, that they might get influenced by an ad”.

      Well, that’s why. Companies don’t want easily influenciable people to associate their brand with something they’re likely to view as negative.

      • Gamey@feddit.rocks
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        1 year ago

        Everyone is influenced by ads but the tines you re you view as your choice. Immediate purchases aren’t the goal of most ads, it’s mainly uncaughous influence for the next time you have to choose between a few products!

              • Gamey@feddit.rocks
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                1 year ago

                The goal of ads isn’t obviouse because it’s subconscious influence on you that often shows up ages after you actually watched the ad. It’s not a “buy now” but rather produce E.g. good feelings around a brand or product by showing you feelgood content and the less you care about the actual ad the more likely you are to ultimately fall for it. The by far biggest issue is that you won’t notice once you fall for it tho because you just made a choice between multiple products and the influence only showed up subconsciously rather than “I noticed that in a ad” which is why they still work, everybody likes to think they are the exception it doesn’t work on but that’s not how exceptions work!

                • jarfil@beehaw.org
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                  1 year ago

                  you just made a choice between multiple products and the influence only showed up subconsciously

                  If you think you have the money to afford buying things on a whim, sure.

                  everybody likes to think they are the exception it doesn’t work on but that’s not how exceptions work

                  I don’t think I’m an exception, I think there are plenty of people who think about how they spend their money. I also think there are a lot of people who don’t. Y’know, with 8 billion people out there, if the split was 50:50, there would still be 4 billion that could be swayed by ads… and I wouldn’t be an exception in not being one of them.

        • jarfil@beehaw.org
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          1 year ago

          That’s easy: never make unconscious purchase decisions. Consciously set a list of what you want, and follow it. If you know what you want, there is very rarely more than one product that comes closer to meeting the requirements, whether they be objectively measurable, more abstract like quality and trust, or as simple as price. Generally sellers try to find a distinguishing niche, and stick to it.

          Of course this requires knowing and caring about what you’re purchasing. If you have enough money to just go by “ooh, shiny!”, then sure, ads can have an influence.

          • Wiz@midwest.social
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            1 year ago

            never make unconscious purchase decisions. Consciously set a list of what you want, and follow it.

            Yes, but how do you become aware of product you consciously want?

            • intensely_human@lemm.ee
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              1 year ago

              The unconscious is a myth anyway. Freud was a well-known Nazi, as anyone who’s not an unhinged right-winger already knows.

              We’re making sense here guys. Let’s keep this discussion going. This is really coherent stuff.

            • jarfil@beehaw.org
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              1 year ago

              By concatenating words describing concepts I’d like to have together. For example:

              • Foldable rechargeable lightweight flying exoskeleton
              • Cheap quiet fan that fits in my window while moving as much air as possible
              • Waterproof lightweight summer footwear
              • Non-addictive method to instantly fall asleep
              • Low sugar cheesecake
              • Small and cheap dynamometric drill adapter adjustable for 0 to 500Nm

              …and so on. Just use your imagination.

          • Gamey@feddit.rocks
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            1 year ago

            That’s not the issue, the less you care about the ad itself the more likely you are to process it’s message subcaughously and we simply don’t have the energy actively observe all the ads we are bombarded with…

            • jarfil@beehaw.org
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              1 year ago

              Subconscious messages are irrelevant if you make your purchase decisions consciously.

              “Do you like to drive?”… they can show me beautiful landscapes with nice music and end it with the car maker’s logo all they want, I’m not going to buy a car because I saw the ad, it smells nice, or “has USB”; those are irrelevant parameters that get cut off by my conscious list.

              How about those fun fun sweets, foods, whatever, kids like so much these days? I was a kid once, I know I didn’t like all the stuff advertised on TV.

              Want to sell me some insurance, telephony, banking, or any other kind of subscription? Good luck showing me people having fun, vacationing or scoring a date, I’m still going to get an online comparator, tick off the things I don’t like, and then compare it to the results of another one or two. Even better luck trying to robocall me; “No, thank you, I’m not interested”, talk to the hand ✋, number blocked.

              Same for food (what’s the nutritional list, expiry date, and price/quantity?), hardware (is it the cheapest option meeting my requirements? how easy is it to repair?), clothing (no, I don’t care about being a billboard for your brand), and so on.

              If you don’t think you have the bandwidth to watch ads consciously, there are ad blockers for that. For all the rest, there is spending some more time the first time you are about to buy a product you haven’t before.

              • intensely_human@lemm.ee
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                1 year ago

                I am tickled fucking pink to see someone unironically advocating for living life free of the shackles of the unconscious. I’m dying 😂

                • jarfil@beehaw.org
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                  1 year ago

                  Missing a spot while wiping your ass, is unconscious. Crossing the street without watching for traffic, is suicidal.

                  You tell me which shackles are you free of.

              • Gamey@feddit.rocks
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                1 year ago

                I copy pasted that because I have two basically identical arguments rn, just wanted to add that I do have a ad blocker but that doesn’t work everywhere ads are shown, especially IRL…

                It’s not about smart or stupid, ads use various mechanisms to manipulate you and noone is completely immune to them, when you spend your money it’s too late already because you have bias no matter how slight it is and once you are presented with two idendically good products that bias starts to show. Here is a great German video on the topic, I don’t know if the subtitles are usable but it’s far too big and complex to explain in a single comment and I don’t care to try rn: https://www.youtube.com/watch?v=etkeGVNRVYA

                • jarfil@beehaw.org
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                  1 year ago

                  I copy pasted that because I have two basically identical arguments rn

                  You seem to have them both with me, so no need 😉

    • TooManyGames@sopuli.xyz
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      1 year ago

      It’s not just that they don’t want their ads next nazi crap, it’s that they don’t want to put ads on a platform that has nazi crap. You make a platform friendly to nazis, you lose advertising.

    • CileTheSane@kbin.social
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      People will presure companies not to allow it. “I will not purchase your product because it is helping fund hate speech”

      It doesn’t matter that the company did not choose to place the ad there. The ad being there gives money to platform that they are recieving because of hate speech.

      • intensely_human@lemm.ee
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        1 year ago

        And here you are trying to save the planet. The very same planet that created the Nazis. One has to wonder where your loyalties really lie.

    • Thorny_Thicket@sopuli.xyz
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      1 year ago

      Especially considering we’re talking targeted advertisement so the ads are based on who you are and not which corner of twitter you’re hanging on.

    • EliasChao@lemmy.one
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      1 year ago

      I believe it’s a matter of being in the same platform as controversial content.

      In the end they’re paying Twitter to display their ads, and if Twitter allows questionable content to be in their platform, the companies are indirectly supporting it.

    • remotelove@lemmy.ca
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      1 year ago

      Tiki torch companies must be making bank off of Twitter ads now, though. They don’t even have to use keyword matches to show up in all the right places.

    • liv@beehaw.org
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      A lot of advertising still works on association and suggestion. That industry was heavily influenced by Freuds son in law.

      Juxtaposition is a type of association.

  • jeanma@lemmy.ninja
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    1 year ago

    Any proof ?

    I go regularly on Twitter/X, I still have to see suggested hate/nazi/whitethingy in my timeline. How people get exposed to this shit ?

    • PotentiallyAnApricot@beehaw.org
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      I imagine cnn doesn’t want to encourage people to visit the hate account in question by posting a link or screenshot. It doesn’t mean they don’t have proof, it just means they don’t want to drive traffic to hate content. Printing that would be kind of irresponsible. But CNN is known as a pretty reputable news source. I can’t see why they’d lie about it.

      If you aren’t seeing any white supremacy on your own timeline, that doesn’t mean it doesn’t exist, it just means the algorithm isn’t showing it to you, which is a good thing. It might seem surprising, but people do actually search for and deliberately seek out that shit. Hate groups use social media to network, I imagine that’s why CNN didn’t post a screenshot of the account name, or its content.

      • intensely_human@lemm.ee
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        But that policy creates a window for literally any accusation to be made. “Proof would encourage or glorify the behavior” basically means you get to accuse anyone of anything at any time .

        • jubalvoid@lemmy.zip
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          The proof is NCTA and Gilead pausing ad spending. This isn’t some crazy conspiracy theory, hate groups have always been on Twitter and musk’s gutting of the moderation and safety teams certainly didn’t make that better. There’s literally no logical reason to think cnn would lie about this, I’m honestly confused why y’all are being weirdly defensive and contrarian over this.

        • PotentiallyAnApricot@beehaw.org
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          I’m sorry, but i’m going to have to see this reply as bad faith. There’s no good reason to think the news outlet in question skipped the entire journalistic process and ‘has no proof’, so I can only assume you have another reason for sowing doubt about the legitimacy of the story.

    • violetsareblue@beehaw.org
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      I mean, I’m sure there’s people’s jobs it is to monitor marketing at these companies? Unlikely they’d go thru the trouble of setting up an ad campaign just to cancel it and claim nazis if it wasn’t true?

      I don’t know though, I stay off twitter - especially now.

      • intensely_human@lemm.ee
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        Unless the calculated they’d get more exposure from a CNN article than they’d get from their twitter ad campaign.

        • Rev3rze@lemdit.com
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          Sure but then they’d also need to calculate the risk of Musk or X exposing the lie that X is allowing pro-nazi content. If it’s such an obvious lie for the exposure in the media then there’s a massive risk of being called out and exposed. The bottom line is X loses revenue and credibility due to this article and now has a huge incentive to blow the lid off this supposed conspiracy to paint X as a bastion of hate. I don’t think two big companies would roll the dice on that at the same time as losing their investment by ending this ad campaign early.

    • intensely_human@lemm.ee
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      Yeah proof or this didn’t happen. I haven’t seen pro-Nazi content anywhere in existence other than a museum, let alone on twitter.

      • TehPers@beehaw.org
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        1 year ago

        Take a drive down rural parts of the midwest/south in the US. You’ll spot some content.

      • pemmykins@beehaw.org
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        1 year ago

        Really? I just spent 5 minutes searching for the fourteen words, and found a bunch of openly white supremacist/nazi content, with plenty of likes and retweets. Remember, Musk fired/let go most of his content and safety teams after he took the company over. You can report stuff but it won’t get taken down any more.

        (Note, I won’t link the content here in case that’s against rules, but it’s really not hard to find. Look at the “ChiefBarony” and “SindriThule” accounts for example)

      • jeanma@lemmy.ninja
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        Do you realize there’s a difference between one or few “events” and a platform promoting it? There’s a fishy attempt to bind Musk to any right-wing/nazi shit.

  • AutoTL;DR@lemmings.worldB
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    1 year ago

    🤖 I’m a bot that provides automatic summaries for articles:

    Click here to see the summary

    The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.

    The nonprofit news watchdog Media Matters for America documented in a report published Wednesday that ads for a host of mainstream brands have been run on the account, which has shared content celebrating Hitler and the Nazi Party.

    Ads for brands including Adobe, Gilead Sciences, the University of Maryland’s football team, New York University Langone Hospital and NCTA-The Internet and Television Association were run alongside tweets from the account that had garnered hundreds of thousands of views, CNN observed.

    But Wednesday’s report suggests that the company still has work to do if it wants to avoid monetizing, and placing ads alongside, objectionable content.

    “Media Matters and other observers have documented how X has remained a dangerous cesspool of content, especially for advertisers,” Wednesday’s report states.

    Media Matters says it has also documented instances of brands’ ads being placed next to content from Holocaust denial and white nationalist accounts.

        • jarfil@beehaw.org
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          Ah, you mean the “All” feed? Hm, might have to take a look, but normally I only use the Local and Subscribed ones. Not a big fan of scrolling through random trash.

          Instances could likely add some ads to their Local feeds and communities, at least they’re supposed to know what goes in there.

          • Gamma@beehaw.org
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            They’re not on beehaw, who knows what their instance federates with. Fwiw our version of c/all is pretty decent

            • jarfil@beehaw.org
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              Good point, they’re from lemm.ee. I just happen to have an account there (to follow some lemmit bot) since it’s a “federation friendly” instance, and they recently seem to have had a Hexbear problem: https://lemm.ee/post/4543536

              Oh well, guess anyone running ads on a Lemmy instance, would have to run them only on local, or just on a per-post level.

  • Max_Power@feddit.de
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    Free speech is good and must be protected, that’s clear. But it should not be virtually limitless. The US played a major role sorting out the negative consequences of the Weimar republic, which did not contain fascist ideology, which then (edit: among other things ofc) lead to WW2.

    It still baffles my mind how the US cannot see that tolerating the intolerant must inevitably lead to an intolerant and possibly facist society.

    • lasagna@programming.dev
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      I have thought about it for a while but the US is basically in a cold civil war, with a significant chance of it becoming hot. And it looks very similar to their previous one. Neither side seem to have a charismatic enough leader.

      It’s easy to look over the pond and think it’s none of our problem. But if the US falls to chaos a lot of other countries will follow suit. We can already see this influence in the UK and I’d argue many other EU countries. Russia probably saw this weakness, bet on it worsening much quicker than it did, but lost that bet (so far).

      With that said, addressing the US as a whole no longer makes sense. I’m sure plenty, plenty of Americans see what is happening.

      It’s unfortunate that one of the wealthiest people on this planet has taken the anti-democratic side, but it’s not the first or the last time in history a powerful man, rich beyond measure has done so.

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        It’s safe to say Russia and China have actually helped contribute to a lot of the issues in the last decade by holding a lot of soft power online. The US government can’t stop an enemy that blends in with their sovereign users, advertisers, and content creators.

    • Toribor@corndog.social
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      Free speech is good and must be protected

      I agree, but Twitter has nothing to do with free speech. Period. It’s not like the government is going around throwing people in prison for being racist fucks on Twitter. Twitter can moderate content if they want to. If they don’t want to moderate content they don’t have to as long as the material isn’t illegal.

      I don’t know why people keep thinking this has anything to do with the first amendment at all. Twitter is not public, not even close.