• httpjames@sh.itjust.works
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    1 year ago

    I’m a Premium subscriber mostly so I can still support the creators I watch, but sometimes I ask myself why it even exists when most content creators bolt in long sponsored segments. Even if they’re skippable, I should be able to enjoy the ad-free experience as advertised.

    Companies don’t ask for retention statistics, so most of the time, they won’t even know people are skipping it. But I suppose if YouTube advertised a skip feature, it would decrease brand trust in creators.

    • NightOwl@lemmy.one
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      1 year ago

      Yeah, that is a good point about decreasing sponsor money.

      As for premium helping out creators it has me just leaning towards buying merch directly from them being a more enticing proposition. Like they get more money, and I get something I want like the screw driver from Linus that costs less than a year of YouTube premium. Or like coasters from Gamers Nexus.