Tumblr plans to make changes to appeal to new users and improve growth. The post states that Tumblr is currently difficult for new users to use and curates content poorly. Tumblr aims to improve how users discover and sign up, encourage frequent engagement, and boost creators’ ability to attract audiences. Specific changes mentioned include updating the confusing reply and reblog system to make conversations clearer and removing duplicate reblogs. Interestingly, the post does not discuss Tumblr’s plans to integrate with the ActivityPub protocol. Tumblr has had a turbulent history but has stabilized under its current ownership, though some long-time users may not want a more optimized social feed.


There’s a soft spot in my heart for Tumblr. I hope they find their way and become a bigger player.

  • PotentiallyAnApricot@beehaw.org
    link
    fedilink
    English
    arrow-up
    47
    ·
    1 year ago

    Absolutely miserable that they would do this. You just can’t ever replace, or replicate a place like Tumblr. Tumblr isn’t for people who want well curated content. It’s not for people who want a website that works all the time or makes sense. It’s a dense forest you’re supposed to wander and stumble through, and in the process you see things that you would absolutely NEVER get the chance to see otherwise, if you hadn’t been walking in that particular place at that particular time. It’s spectacular, and so specific, and the reblog system is a huge part of that. I’m sad about reddit and twitter, but tumblr is MY house, damn it! Stay the hell away from my unprofitable weirdness hive.

    • db0@lemmy.dbzer0.com
      link
      fedilink
      English
      arrow-up
      14
      ·
      1 year ago

      Unfortunately, this is what always happens when you entrust your content to a corpo. Is there no fediverse alternative to Tumblr?

      • zeus ⁧ ⁧ ∽↯∼@lemm.ee
        link
        fedilink
        English
        arrow-up
        14
        ·
        edit-2
        1 year ago

        i don’t think there can be. tumblr’s draw isn’t any features it has (apart from maybe homepage customisation, but you get that with a website) it’s the features it lacks (algorithms, etc). and it’s the community, which was curated by a lot of coincidences at the right time.

        you’d need to get everyone to up and move at once, with the ability to reblog posts from old tumblr. i think it’s unreplicatable

        • db0@lemmy.dbzer0.com
          link
          fedilink
          English
          arrow-up
          8
          ·
          1 year ago

          all these features and lack of featurs you can get with fedi software. The need for your friends to move so you can move is understandable, but eventually Tumblr will become so painful to use, the decision will be made for you.

          • zeus ⁧ ⁧ ∽↯∼@lemm.ee
            link
            fedilink
            English
            arrow-up
            10
            ·
            edit-2
            1 year ago

            nah, i don’t even really use tumblr because it is so painful to use. actually, it was their link shortener that was the last straw[1]. i’m just saying i don’t think it’s a site that can ever exist again.

            reddit is just a link aggregator, that’s easy to recreate. twitter is just individual paragraphs, as long as there are people any site will work. tumblr is so broken that it’s used exclusively by people who started using it in the 00s, when it was popular, and never left. they’re not really what i’d call friends, more monkeys in a zoo to laugh at. but as it’s so broken and opaque to start using, it was never marauded by children; so everyone on there is in their 30s but pretending they’re not.

            it’s a coincidence that can never happen again, as any alternative site would first be used by techie early adopters, who would be on average younger than most of the tumblr userbase. maybe we’ll get another tumblr in 10 years though


            1. and the fact that they convert every bleeding image into a webp ↩︎

            • db0@lemmy.dbzer0.com
              link
              fedilink
              English
              arrow-up
              4
              ·
              1 year ago
              and the fact that they convert every bleeding image into a webp ↩︎
              

              TBF, that’s actually good. .jpg and .png are ancient and .webp is way way better. The fault is not .webp, it’s browsers and clients which stubbornly refuse to support it.

              • zeus ⁧ ⁧ ∽↯∼@lemm.ee
                link
                fedilink
                English
                arrow-up
                7
                ·
                edit-2
                1 year ago

                i personally have had no compatibility issues with webp - i would just rather my image formats are not owned by google, really. i would much rather use jpegxl, but chrome doesn’t support it because it competes with webp and we couldn’t have that, could we.

                but also it’s that webp only works if you convert to webp manually, i find. their automatic conversion just ruins the colours (particularly on pixel art). plus, i do actually prefer png. i can edit what i want in a hex editor, whereas i can’t seem to do that with webp.

                i have a browser extension that refuses webp, so i get served png where possible; but i can’t make sure that images i upload are served as png for others

                • db0@lemmy.dbzer0.com
                  link
                  fedilink
                  English
                  arrow-up
                  1
                  ·
                  1 year ago

                  i personally have had no compatibility issues with webp, i would rather my image formats are not owned by google, really. i would much rather use jpegxl, but chrome doesn’t support it because it competes with webp and we couldn’t have that, could we.

                  I mean, why do you even use chrome if google is your problem? :D

          • zeus ⁧ ⁧ ∽↯∼@lemm.ee
            link
            fedilink
            English
            arrow-up
            2
            ·
            1 year ago

            it’s such a shame. i used it despite the interface; but even if some site perfectly recreated the interface on a federated version, it wouldn’t be the same. most of the older users wouldn’t switch, and it’d be filled with non-tumblr early adopters

      • PotentiallyAnApricot@beehaw.org
        link
        fedilink
        English
        arrow-up
        2
        ·
        1 year ago

        That’s absolutely true. As someone who’s hung around there since 2010ish, trust is too strong a word. But it does make me sad. If there is an alternative, i’ll happily start using it. But it’s specifically the other people there and the things they do, far more than the platform itself, that I love. If it does all go to hell, I’m sure that people will talk about where they’re going and I can follow. It’s just such a distinct place. It would be the end of an era if it went the way of instagram or twitter.

      • Atiran@lemm.ee
        link
        fedilink
        English
        arrow-up
        2
        ·
        1 year ago

        I have not looked into it or anything, but I think a tumblr alternative would do very well on the fediverse. I think it could even be better for self-hosting than Lemmy.

  • yessikg@lemmy.blahaj.zone
    link
    fedilink
    English
    arrow-up
    36
    ·
    1 year ago

    All of us in the tumblr community are fuming, the only reason why tumblr has survived all this time is because it is different from other corp social media. If they follow through with their plan to turn tumblr into a twitter/tiktok copy, I will move completely to the fediverse equivalent (Calckey is almost perfect, if just needs to let me follow hashtags)

    • wildeaboutoskar@beehaw.org
      link
      fedilink
      English
      arrow-up
      6
      ·
      1 year ago

      The main thing I was concerned about is then getting rid of the reverse chronological sorting and they’ve backtracked on that, so hopefully it won’t be completely awful. It did just seem like a weird business memo that the staff were told to put on Tumblr rather than anything user-friendly. Just sounded way too corporate.

  • Meow.tar.gz@lemmy.goblackcat.com
    link
    fedilink
    English
    arrow-up
    15
    ·
    1 year ago

    Trumblr is still corporate social media and given a different turn of events would sell you out to get ahead so I don’t have any soft place in my heart for that.

  • mtset@beehaw.org
    link
    fedilink
    English
    arrow-up
    13
    ·
    1 year ago

    Good timing on their part; I just rejoined Tumblr in order to reconnect with some friends and this is just the push I needed to delete my account again.

  • 「fleece!」@pawb.social
    link
    fedilink
    English
    arrow-up
    13
    ·
    1 year ago

    I really wish they’d give us an update on that ActivityPub support. It’s been so long since they’ve even mentioned it

  • AuroraRose@beehaw.org
    link
    fedilink
    English
    arrow-up
    12
    ·
    1 year ago

    Yeah I used Tumblr religiously back in the “glory days”. '09 to '15. Aged out of it but it’d be nice to have another platform to get content from, I especially miss their fandoms. So many wonderful, talented, creative people post great stuff but I find it hard to FIND them these days.

  • wowthatsawful@lemm.ee
    link
    fedilink
    English
    arrow-up
    8
    ·
    1 year ago

    I’ve been using Tumblr since 2014ish. I dunno, man. I think it’s fine as-is. I see exactly the content that I want because I subscribed to it. If I wanna get *crazy * I can use that For You tab they added recently. I hope they seek out feedback from its current userbase before they go making any drastic changes.

    If Lynda Carter can learn how to use Tumblr after leaving Twitter, other folks should be fine (no shade, she’s just older).

    • wildeaboutoskar@beehaw.org
      link
      fedilink
      English
      arrow-up
      11
      ·
      1 year ago

      More folk than you’d think! We had an influx of Reddit folk recently (wasn’t expecting them to be embraced as much as they have been, nice to see)

      • Mustafa Albazy@programming.dev
        link
        fedilink
        English
        arrow-up
        1
        ·
        1 year ago

        during the lockdown i tried to connect my WP personal blog to a tumblr account i had from years ago, the tech community their almost don’t exist, specially if compared to other social media platforms. Not sure about them now tho.

  • FIash Mob #5678@beehaw.org
    link
    fedilink
    English
    arrow-up
    2
    ·
    1 year ago

    Tumblr’s problem, at least when I stopped using it 10 years ago, was that it was kind of an SJW hellscape. The most toxic of toxic activists made their home there, and it was a profoundly unpleasant Internet experience. They’d have to pay me to use their site again.

    • PotentiallyAnApricot@beehaw.org
      link
      fedilink
      English
      arrow-up
      6
      ·
      1 year ago

      I think this was more of a feature of 10 years ago - that being, people meaning well and learning about political theories for the very first time, but then ignoring all nuance and using those concepts to bully each other instead of actually make the world better. Vox has an interesting article about that phenomenon as it played out in fandom circles, and if I remember right it does talk specifically about Tumblr. Huge difference between actually working toward social justice, and simply recycling justicey-sounding words into arguments and harassment campaigns. Things do seem to have leveled out a lot as people have aged and norms have shifted a bit, but I can understand someone feeling wary of the site for that reason.