I’ve been wondering about this for years. The NBA has gotten extremely lucky to be well-positioned to take advantage of macro trends like live sports being the last dying gasp of the cable tv industry, unless they get bailed out again by a tech company who wants to stream the NBA…I don’t see how their TV contracts keep going up. The NBA has abysmal ratings, everything has been so paywalled for two decades now that most of us here have learned that you don’t have to watch the games to even follow the league.
I’ve been wondering about this for years. The NBA has gotten extremely lucky to be well-positioned to take advantage of macro trends like live sports being the last dying gasp of the cable tv industry, unless they get bailed out again by a tech company who wants to stream the NBA…I don’t see how their TV contracts keep going up. The NBA has abysmal ratings, everything has been so paywalled for two decades now that most of us here have learned that you don’t have to watch the games to even follow the league.