This is not going to be a blogpost about “Why do people still use Reddit instead of everyone moving to Lemmy?”. I noticed that even with Mastodon users, who already understand and like the advantages of decentralized platforms, the usage of Lemmy is extremely small, and more people use Reddit. Most of them haven’t even heard of Lemmy. To be fair, the Reddit usage also seems to be fairly low.
Lemmy and Reddit usage are relatively low compared to their respective social media siblings. I’ve always believed the reason is in the difference in how they’re structured. Most other social media is wired around people as the primary structural unit. “Who’s saying what?” Reddit and Lemmy are instead wired around topics. “What are people saying about this?” And I assume the difference in popularity is evidence for how most people themselves are wired.