My wife (29 F) and I (30 M) are both Licensed Massage Therapist. We’re both licensed in what I believe to be the two most conservative states (Alabama and Mississippi).
We’ve built our business doing travel massage; meaning we come to you wherever you are.
How can we better market myself? People tend to book with my wife more so then me. I understood this coming into the field; just didn’t realize how much I suppose. Although, I enjoy what I do 👌🏻.
Also, I have a mild form of cerebral palsy. Any ideas on how to use this is help market overall and/or possibly to that particular niche of people?
You’re marketing to 25% of the market. If you’re getting booked at 25% of the rate that your wife is, you’re doing fine.
Ok maybe I’m skipping a whole demographic here, but it’s a relatively small population - especially in the conservative states.
Um technically shouldn’t op aim for 33% of his wife’s bookings
Not as small as you think….wink wink wank wank.
I don’t even think it’s 25% brother. Think about it, even if they’re in conservative states, a couple most likely aren’t micro managing each other to that extent.
Beibg four groups doesn’t mean that they represent the same amount of % of the market. Worse even, because your groups overlap.