• Otter@lemmy.ca
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    1 year ago

    A top U.S. gun maker signed a previously undisclosed deal to put one of its rifles in the popular videogame franchise Call of Duty as part of a marketing plan to reach young customers, according to internal emails and company records.

    Well that’s not good.

    • LoamImprovement@beehaw.org
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      1 year ago

      I mean, it’s bad, but it’s not nearly the worst of the firearms industry’s sins. Look up the Bushmaster ‘Man Card’ ads - Really outlines how the confluence of toxic masculinity and gun culture is a key factor in the prevalence of school shootings in the states.