• ryven@lemmy.dbzer0.com
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    9 months ago

    Is all bad online behavior “trolling” now? Isn’t “shill” a better word for someone who is paid to surreptitiously promote something?

    • Milk_Sheikh@lemm.ee
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      9 months ago

      Back in my day trolling meant something. It meant you cared enough to actually form a real argument that withstands scrutiny, just to setup for the rug pull. The better your polemic, the more engagement as people debated if you were for real or not.

      Shitposting controversial hot takes or dog whistle memes is mid af, do better

      • MIDItheKID@lemmy.world
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        9 months ago

        From my understanding trolling meant exactly what it says it is: Trolling. I think people for some reason get this mixed up with trolls - as in the fantasy type monster. But I think it actually has to do with the fishing termtrolling where you cast out your line, and see if you can get somebody to take the bait. Once they take the bait, you take em for a ride.

        • theneverfox@pawb.social
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          9 months ago

          Actually, that’s also where the name of the mythical creature comes from. They’d set up bridges that offer convenient shortcuts as bait for humans

        • Cosmic Cleric@lemmy.world
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          9 months ago

          From my understanding trolling meant exactly what it says it is: Trolling. I think people for some reason get this mixed up with trolls - as in the fantasy type monster. But I think it actually has to do with the fishing termtrolling where you cast out your line, and see if you can get somebody to take the bait. Once they take the bait, you take em for a ride.

          When the word is used on the Internet it’s meant in the fantasy monster way. Specifically it comes from the story of the troll underneath the bridge, interfering with people trying to cross the bridge.

      • Cosmic Cleric@lemmy.world
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        9 months ago

        polemic

        po·lem·ic /pəˈlemik/ noun a speech or piece of writing expressing a strongly critical attack on or controversial opinion about someone or something. “his polemic against the cultural relativism of the Sixties”

      • helenslunch@feddit.nl
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        9 months ago

        You can just add “troll” to the pile of words twisted into meaning “people I don’t like”.

    • paraphrand@lemmy.world
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      9 months ago

      No, all bad online behavior now is “bots.”

      At least that’s how people in the comments on lemmy and Reddit label them.

        • paraphrand@lemmy.world
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          9 months ago

          It seems to correlate with the rise in general awareness of LLMs like ChatGPT. It seems like just the threat/possibility of ChatGPT being used has already distorted discourse online.

        • phillaholic@lemm.ee
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          9 months ago

          I always saw it as someone who only repeats talking points verbatim is essentially a robot. If I can’t tell if you are a human posting, or an automated response is there a meaningful difference?

      • Cosmic Cleric@lemmy.world
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        9 months ago

        No, all bad online behavior now is “bots.”

        At least that’s how people in the comments on lemmy and Reddit label them.

        I, and others, have distinguish between shills and bots.

        Usually people use shilling as an alternative to astroturfing by paid human beings, while bots are just AI/programming posting.

      • SCB@lemmy.world
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        9 months ago

        There’s no way it’s a banned word. /r/neoliberal has a “neoliberal shill of the year” award where they vote for their favorite economist based on social media posts, books released that year, etc.

    • gohixo9650@discuss.tchncs.de
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      9 months ago

      it is not “now”. It is exactly as it was being used in 2020, when the article was written, by the mass media. They were calling “troll” everyone they were disagreeing with.

  • Phil K@lemmy.world
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    9 months ago

    I popped over to Reddit for the first time since third party apps were cruelly shut down. It’s clear that Reddit has sunk to new lows. Obviously trolling and a marked decrease in the quality of content

    • Dagnet@lemmy.world
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      9 months ago

      what I noticed is that posts have huge amounts of upvotes, even from small communities, and often no comments or when it does have comments its often very basic stuff, almost AI like

          • The Picard Maneuver@startrek.website
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            9 months ago

            Yeah, looks like the default “word_wordnumbers” usernames that reddit gives you if don’t change them.

            I wonder if that would be an easy way to detect botting by not filling in that field for them.

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              9 months ago

              Yeah, looks like the default “word_wordnumbers” usernames that reddit gives you if don’t change them.

              This change is when I knew Reddit was going down the shitter. Automatically handing out default usernames instead of requiring you to pick your own. The only people that could possibly help are a) people with absolutely no imagination whatsoever, b) bots, and c) people making a dozen alts to puff up their main.

            • Cosmic Cleric@lemmy.world
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              9 months ago

              Yeah, looks like the default “word_wordnumbers” usernames that reddit gives you if don’t change them.

              Funny enough, this started happening on YouTube (comments) as well, around the same time.

              The issue with sites starting to use numbering as part of the default username only started happening after AI posting became a thing, because an Achilles heel is the fact that AI can’t come up with enough believable unique names for all the posts they want their AI bots to make.

              • numberfour002@lemmy.world
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                9 months ago

                an Achilles heel is the fact that AI can’t come up with enough believable unique names for all the posts you want your AI bots to make

                That seems counterintuitive to me in the context of modern AI approaches. I’m wondering if you could elaborate on that a bit more.

                • Cosmic Cleric@lemmy.world
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                  9 months ago

                  That seems counterintuitive to me in the context of modern AI approaches.

                  How so? Elaborate?

                  I’m wondering if you could elaborate on that a bit more.

                  This seems sufficiently explanatory to me, especially the italicized part…

                  AI can’t come up with enough believable unique names for all the posts they want their AI bots to make

                  Unbelievable usernames becomes an easy identifier/tag for identifying bot post.

                  Edit: since this comment got downvoted (as the assumed reply) I thought I would elaborate a bit more.

                  Basically, we name our user accounts to fit the society we live in’s norms, it’s naming conventions.

                  If you just run a bunch of vowels and consonants together, that does not make a username, at least not one that people will recognize as a valid one created by a human being.

                  Part of how bots are effective is in the quantity of bots that are used. Since it’s near zero cost to spin up a new bot to make posts/comments, many can be made.

                  However people can track the validity of a user name as being a bot versus human by the quantity of the posts/comments the username makes (only so many hours in a day, and human beings are busy with other things besides just posting on Lemmy), so no one single bot can make too many posts/comments at one time.

                  Because of this, you need a large quantity of unique names, one for each of your bots, and they have to be believable ones by humans, so they’re not identified as bots.

      • EatYouWell@lemmy.world
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        9 months ago

        Well, if you’re going to defraud investors by pumping up your numbers before your IPO, you might as well go all out.

      • Lemonparty@lemm.ee
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        9 months ago

        You know what else is random and probably related to their paid content? Their sorting doesn’t work right anymore. Posts in “hot” are regularly like more than a day old but then also some are brand new like minutes old. But if you sort by top 24 hours…same posts. Sometimes the order is different but easily 75% of the posts are the same. A 24 hour old post with no new comments is “hot”? A one hour old post with 20 comments is in the top posts of the past day?..OKAY

        • numberfour002@lemmy.world
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          9 months ago

          It could be incompetence. Lemmy.world has similar and significant issues with sorting as well and I presume you’re not also implying that paid content has anything to do with lemmy sorting.

  • Margot Robbie@lemmy.world
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    9 months ago

    Fellow lemmings, I, for one, am glad that there are no corporate trolls trying to manipulate public opinions on Lemmy, it is the same warm, fuzzy feeling I get when I was watching multiple time Golden Globe nominated summer blockbuster, Barbie, now available on Blu-Ray and select streaming services.

    I don’t know about you, but I sure hope Barbie sweeps the Golden Globes next month (and then the Oscars next year.)

    • MBM@lemmings.world
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      9 months ago

      The study found some (likely) bot/corporate troll content in 15% of the top 100 subreddits.

      Now I’m surprised it’s that low. Feels like a big part of /r/all is bot posts, with the top comments being from bots too

  • Hroderic@lemmy.world
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    9 months ago

    That title is clickbait.

    From the article:

    In 2020, the Computers in Human Behavior study provided additional insights into the tactics employed by corporate trolls on Reddit. The study focused on the top 100 subreddits, analyzing the content posted within these influential communities. The results were alarming, with 15% of the top 100 subreddits found to have content that was likely posted by bots or corporate trolls, specifically aimed at promoting certain companies or organizations.

    That’s 15% of the top 100 subreddits contained some content that was likely posted by bots or corporate trolls.

    https://archive.is/D60ep

  • casual_turtle_stew_enjoyer@sh.itjust.works
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    9 months ago

    It’s not like one of the six biggest power janitors of Reddit has been caught multiple times wrongfully deleting posts, using bot armies to manipulate votes and accepting money from marketing agencies for “consultancy” in social media guerilla marketing.

    It’s almost like the company doesn’t give a fuck what their unpaid help does to the userbase or content because they still gets investments regardless.

    Fuck spez, fuck GallowBoob, fuck awkwardtheturtle and fuck Sam Altman.

    • kingthrillgore@lemmy.ml
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      9 months ago

      It’s amazing how quickly the admins came down on some subs after the trench titty drama broke. He was basically reddit’s MrBabyMan. And he’s probably not the only one.

      • casual_turtle_stew_enjoyer@sh.itjust.works
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        9 months ago

        He was an angel investor and also onboarded a bunch of celebrity investors.

        I wouldn’t be surprised if they are trying to whitewash this, since it became a minor point of contention a few months ago

        Was also interim CEO for 8 days, to give you an idea of how involved he was. I’ll update with more info and sources later if I have time, otherwise Wayback Machine is your friend

  • alvvayson@lemmy.world
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    9 months ago

    Corpreddit.

    Lemmy feels very much like the old, old Reddit. When it was mostly IT folk and tech savvy people (talking about 2005-2010).

    I think reddit peaked around 2015 or so. A much broader audience had found it. There was interesting content from a lot of people.

    Now, it still has a lot of good content. But it is definitely past its peak

    • MacFearrs@lemmy.dbzer0.com
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      9 months ago

      Maybe it’ll be good and healthy to start again from fresh, get the old feeling again. We just gotta build up that initial content now to grow the appeal to newcomers

  • pastaPersona@lemmy.world
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    9 months ago

    Reddit feels less genuine for sure, than it would have even as far back as 3 years ago. The mod purge probably accelerated things greatly but in general it’s felt like Reddit was going corporate astroturfing route for a while. Real discussions are very sparse compared to the amount of people telling you “to solve problem, buy this expensive thing!”

    At this point the only thing Reddit has is a numbers advantage. The videos are no huge loss because at this point since you’re forced to use their (god awful) mobile app they either autoplay obnoxiously or automatically popup obscuring the comments (discussion is 90% of why I go to a forum why make it harder to see comments?).

    The desktop experience is still okay but the constant pushing to get you to enable notifications is very irritating.

    • Dieinahole@kbin.social
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      9 months ago

      Man. I zapped all my cookies the other day, and when I re-loaded reddit, it forced me into a new new version of the mobile site.

      Now almost every single comment that isn’t top level is hidden behind the ‘more comments’ button. When I click it, the whole page reloads, with the top comment and the one response. And a button for the next reply. And so on.

      I’ve noticed since this change, almost no posts have any discussion any more at all. Which honestly. Why would you bother?

      • Peppycito@sh.itjust.works
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        9 months ago

        Just the other day I thought about my old porn account and remembered the password! So I thought I’d check out the official app since I wouldn’t be giving them ad revenue. Holy cow, it really is as terrible as everyone says! The app and the site! Every third post on the scroll is an ad, until you show NSFW posts, then every third post is a random post from a random sub. The three times I’ve been there I get a notification from some random comment on a random sub. And some banana thing that pops up and won’t go away. All of it is so terrible, including the porn. It’s like going back to your hometown and seeing they bulldozed your old school and turned it into a meat rendering plant.

      • hobbicus@lemmy.world
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        9 months ago

        Reddit is clearly trying to make its mobile site as user-unfriendly and goddamn terrible as possible to direct people to use the official app instead. There’s no other explanation for a top 10 in the world site

        Actually, looking at the rest of the top 10 sites, the only two with good mobile interfaces are the ones without apps: Google and pornhub lol

    • qdJzXuisAndVQb2@lemm.ee
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      9 months ago

      The pop-iver video player is an infuriating choice. I watched the video, scroll down and the fucking thing follows me?! Wtf?! Why?? Am I going to forget that I just watched that video two seconds ago?! Argh!

  • chitak166@lemmy.world
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    9 months ago

    Downvoted for medium article.

    I shouldn’t have to make an account to view news.

    • Kethal@lemmy.world
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      9 months ago

      Am I blind? I don’t even see where it names the study. It just says Pew, who publishes many studies. Does medium expect me to search for their sources?

  • doctorcrimson@lemmy.today
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    9 months ago

    TBH I’m surprised it’s not higher than that. Even back before the API changes it certainly felt like a lot of front page content was paid for.

    • ManOMorphos@lemmy.world
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      9 months ago

      A lot of the shill marketing is very hard to prove. A lot of the dialogue gets mixed in with commentors that have genuine brand loyalty.

      It’s far too easy for a marketing team to acquire a high karma account and blend in. We’ll never get a truly clear picture of how much Reddit is astroturfed.

    • psud@lemmy.world
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      9 months ago

      This is research from before the API changes. Loads of astroturf efforts were easy to notice, there must have been more subtle ones.

      I always wonder whether the famous post about vacuum cleaners was paid for by the company he recommended. If it was, they got their money’s worth - that redditor was convincing.

    • skeezix@lemmy.world
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      9 months ago

      I went to the mall because I wished to experience Christmas undignified, to front only the essential facts of capitalism, and see if I could not learn what it had to teach, and not, when I came to New Years, discover that I had not contributed.

    • anticommon@sh.itjust.works
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      9 months ago

      Yeah but we just got 8" of rain and 70 mph winds during a freak December storm that took out half our power grid, how will Amazon-Clause find my house?!? 80 degrees warmer than it should be here and our snowman holding up the mail box melted!!!

  • SoyTDI@eslemmy.es
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    9 months ago

    New Study”

    “Two significant studies, the Pew Research Center study conducted in 2018 and the Computers in Human Behavior study published in 2020

    • scottywh@lemmy.world
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      9 months ago

      So you’re saying it’s almost certainly a significantly larger percentage now.

      Sounds about right.

      • SoyTDI@eslemmy.es
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        9 months ago

        I’m just saying that the article is not coherent. If we are at the end of 2023 and it talks about a new article, it doesn’t make sense that it then mentions two articles, one from 2018 and another from 2020.

        • Usernamemonopoly@lemmy.world
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          9 months ago

          You also have to see the irony in an article that forces new user signup to read it in its entirety. The internet is just gross now. Almost everything is corporate garbage or some site or individual trying to establish a “user base” or “followers” etc. I’m mostly just tired of it all. We’ve had radio, tv and now the internet. I’m personally just hoping to be around for the next thing to come along so I can enjoy it before the same cycle hits it and fucking ruins it.

  • kandoh@reddthat.com
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    9 months ago

    And another 50% is trolls working probono to be try and convince people that racism is the only way forward