Its possible they will open with that, “cruelty free cultured beef” or some buzz term that sounds better than lab grown. But beyond that think about it on a McDonalds level industrial scale. If they can make each pattie for just 1c less than real beef and they make 2.36 Billion burgers a year…
With real beef they are still at the mercy of weather, diseases running through herds, they have to move the stock, slaughter it, process the carcasses then process the meat. Shouldering the costs and losses the whole way in their margins.
If they can get it to work at sufficient scale McDonalds can build a “lab” with a pattie factory attatched, hell if they can they will grow it pattie shaped. They know “lab grown” isnt a selling point yet, they wont shout it from the rooftops.
Milk comes in contaminated and you have to kill the existing bugs.
With this process, it starts out by killing off everything on the equipment with heat treatment, you then grow your sterile “meat” in a sterile environment.
They’ll still sell regular meat, the lab meat burger will just be ten times the price
Its possible they will open with that, “cruelty free cultured beef” or some buzz term that sounds better than lab grown. But beyond that think about it on a McDonalds level industrial scale. If they can make each pattie for just 1c less than real beef and they make 2.36 Billion burgers a year…
With real beef they are still at the mercy of weather, diseases running through herds, they have to move the stock, slaughter it, process the carcasses then process the meat. Shouldering the costs and losses the whole way in their margins.
If they can get it to work at sufficient scale McDonalds can build a “lab” with a pattie factory attatched, hell if they can they will grow it pattie shaped. They know “lab grown” isnt a selling point yet, they wont shout it from the rooftops.
I’m imagining the terrible they’ll have keeping the factory absolutely sterile, since it won’t have an immune system
On the other hand they’ll have to make some pretty good medical advances, for example synthetic blood, unless they can also grow bones and marrow
Milk factories already have this solved.
This will not hold anything back, keeping an entire production line sterile is not a big problem.
People get sick drinking raw milk
Large milk factories don’t generally output raw milk.
No, to sterilize it they pasteurize the milk. If you use that process on meat you turn it grey
It is the other way around.
Milk comes in contaminated and you have to kill the existing bugs.
With this process, it starts out by killing off everything on the equipment with heat treatment, you then grow your sterile “meat” in a sterile environment.